prysma
What started as a mosaik internal merch project evolved into a scalable brand. By refining product strategy, branding, and social media presence, we built a strong identity and expanded Prysma’s reach. The result? A growing community and a brand positioned for future success.
Prysma's Success Story: From Internal Merch to Emerging Brand
Introduction
What began as a mosaik internal merch project soon revealed greater potential. Recognizing the opportunity, we refined Prysma’s product strategy and branding to transform it into a scalable brand.
The Challenge
Shifting from an internal initiative to a market-ready brand required a strong foundation—streamlined production, a distinct identity, and clear market positioning.
Our Approach
We collaborated with our creative and branding teams to define Prysma’s vision, engage with quality producers, and craft a compelling brand identity. A strong social media presence became key, ensuring transparency and connection with our audience.
Strategic Execution
By balancing market research, storytelling, and supplier coordination, we transformed Prysma into more than just merch. Meticulous planning turned strategy into action, setting the stage for growth.
The Results
Prysma evolved into an emerging brand with a dedicated community. With a strong foundation in branding, product strategy, and engagement, we are poised for even greater expansion. This is just the beginning.
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